Privacy Policy

1. Data controller

AleaSystems is responsible for the personal data you provide through this site or any other contact channel, and is located in Matamoros, Tamaulipas, Mexico.

2. Data we collect

Data you give us:

• Name, company, phone or WhatsApp number, and email address.
• Whatever you write in the chat with Ale or in our forms.
• In the website builder: your business information, your logo and photos, and any sample screenshots you upload.
• If you sign up: name or legal business name, ZIP code, Mexican tax ID (RFC) if you need an invoice, and email.

Data generated when you use the site:

• The pages you visit, where you came from, and a random identifier stored in your browser.
• Your approximate city and country and your browser type, to see site activity in real time. This data is not stored permanently.
• Your IP address, to prevent abuse; in the website builder it is stored along with your conversation.

We do not ask for sensitive data. Do not type card details in the chat: payments are made on the payment processor's page.

3. Purpose of processing

• Answering and following up on your request, including alerting our team when a visit or conversation looks relevant.
• Creating your website preview and, if you sign up, providing the service, charging and invoicing you.
• Sending you a link to continue your conversation, if you gave us your email.
• Measuring site usage to improve it and protect it from abuse.

We do not sell or rent your personal data.

4. Artificial intelligence

Ale is an AI assistant, not a person, and can make mistakes. What you write in the chat and in the builder, and the images you upload to the builder, are sent to artificial intelligence providers, which may be located outside Mexico, to generate the response and your website.

5. Who we share data with

Your data is stored on our servers in Mexico. The following providers take part in our operations, and some of them may process it outside Mexico:

• OpenRouter and artificial intelligence model providers, for the chat and the builder.
• Cloudflare, to deliver and protect the site and confirm you are not a bot.
• Telegram, where our team receives alerts, which may include your name, contact details and conversation.
• Zoho, which handles AleaSystems email.
• Stripe and Mercado Pago, to process payments.
• Google, for the fonts and map on some pages.
• Google, Apple and Mozilla, if a customer turns on dashboard notifications on their phone.

We may also disclose data when required by a competent authority under the law.

6. How long we keep it

We keep your data as long as needed to serve you and meet legal obligations. A website preview is turned off after 45 days without activity if it was not purchased. You can ask us to delete your data at any time (section 8).

7. Cookies and browser storage

This site does not use advertising cookies. We store in your browser a random identifier to count visits, the last time you visited, and access to your builder conversation. Cloudflare may use its own cookies for security.

8. Your ARCO rights

Under Mexico's Federal Law on the Protection of Personal Data Held by Private Parties, you have the right to Access, Rectify, Cancel and Oppose the processing of your data (ARCO rights), and you may withdraw your consent. To exercise them, email us at [email protected].

9. Our customers' websites

The business websites we host have their own privacy notice. On those sites, each business is the data controller, and AleaSystems provides the service to it.

10. Changes to this policy

We may update this policy. The last-updated date appears at the top, and we will post any changes here.

11. Contact

For any questions about this policy: [email protected].